Breast cancer, a battle fought by countless individuals and their loved ones, is a journey marked by courage and resilience. However, it is not a journey that anyone should walk alone. It unfolds as a multifaceted voyage, replete with formidable physical and emotional trials, yet it is also a voyage characterized by unwavering hope, unyielding strength, and resolute determination. Here, we will delve into the myriad avenues through which individuals can make meaningful contributions to breast cancer awareness, aiming to ignite your own motivation for proactive involvement.

The Vital Role of Supporting Breast Cancer Awareness

Breast cancer awareness is more than a pink ribbon; it is a lifeline for those affected by this disease. By actively participating in raising awareness, volunteering, and donating, we can make a tangible impact in many ways, including:

Early Detection: Raising awareness about breast cancer encourages women and men to prioritize regular screenings and self-examinations. The significance of early detection cannot be overstated, as it frequently paves the way for more favorable treatment results and improved prognosis.

Funding Research for a Cure: Donations to breast cancer research organizations fuel scientific discoveries, new treatment options, and improved patient care. Each contribution becomes a vital building block in the grand edifice of our collective fight against breast cancer.

Providing Support and Hope: Breast cancer affects not only the body but also the spirit. Through acts of volunteering and generous donations, we have the power to extend a compassionate hand. We can provide essential resources, a profound wellspring of emotional support, and the comforting embrace of a nurturing community to patients and their families.

The Transformative Power of Volunteering & Donations

Volunteering is a great way to get involved in the journey of breast cancer awareness. There are many local support groups to join or create if there is not one near you. These support groups are vital in sharing resources and offering emotional support to diagnosed patients, their families, and loved ones.

In addition to supporting local groups, hospitals often have volunteer programs designed specifically for breast cancer patients. Both hospital staff and patients alike appreciate the time spent to provide companionship or assistance for those undergoing treatment.

Participate in Fundraising Events: Engage in your community’s breast cancer fundraising events like walks, runs, and charity auctions. These events raise funds and unite people in the fight against breast cancer.

Make Financial Contributions: Direct donations to reputable breast cancer organizations such as Susan G. Komen for the Cure, Breast Cancer Research Foundation, or local non-profits are key. Your financial support plays a pivotal role in funding research and support programs! If your budget is a bit larger, you can set up recurring monthly donations, providing consistent support for ongoing initiatives and helping organizations plan for the future.

Did you know that many employers match donations? You can check if your employer offers a matching gift program here. This can double your impact by matching your donations to breast cancer causes.

Utilize TisBest Philanthropy’s Charity Gift Cards: TisBest Charity Gift Cards are incredible, thoughtful gifts for friends and family. These cards can be customized and used to donate to over 1.8 million non-profits, including top breast cancer charities. Encourage your loved ones to pay it forward and give TisBest Charity Gift Cards for birthdays, weddings, or holidays. It is a beautiful way to celebrate while making a meaningful difference.

Charity Spotlight

In a world brimming with charitable options, we have crafted a select list of inspiring non-profits committed to the fight against breast cancer. Each selected non-profit has a rating of 4 stars on Charity Navigator. These exceptional organizations embody relentless dedication, forging ahead day in and day out. They draw strength from the compassion of donors, the selflessness of volunteers, and the unwavering spirit of our communities.

National Breast Cancer Foundation: The mission of the National Breast Cancer Foundation is to inspire hope and save lives through early detection, education, and research. Their work stands as a powerful reminder that we can overcome adversity and create a future free from the shadows of breast cancer. Join in their mission, and together, let us make a world where breast cancer is a defeated adversary and hope prevails.

Breast Cancer Alliance: This organization inspires change and transforms lives. They are dedicated to elevating survival rates and enhancing the quality of life for those affected by breast cancer. Through pioneering research, fellowships in breast surgery, education, compassionate regional support, and screening for the underserved, they are forging a path toward a future where breast cancer is not just treated but conquered. With unwavering determination, they are painting a portrait of hope, resilience, and triumph in the face of adversity.

Breast Cancer Aid & Research Institute: They are a beacon of compassion and healing that stretches across borders. Breast Cancer Aid & Research Institute provides research grants, vital medical equipment, and humanitarian aid to hospitals and clinics worldwide, extending a lifeline to those battling breast cancer and other degenerative diseases. Beyond the medical frontlines, they offer knowledge and hope to patients and families through educational materials. Their message is clear: The journey to a cure starts with the boundless generosity of a giving heart.

Triple Negative Breast Cancer Foundation: TNBCF is a guiding light of credibility in triple-negative breast cancer. Their commitment is threefold: As a driving force behind groundbreaking science, a passionate advocate for patients, and a nurturing community offering invaluable support to patients and their families.

Living Beyond Breast Cancer: To bring this vision to life, Living Beyond Breast Cancer is committed to providing a wellspring of support and trusted information. Through on-demand resources, they offer knowledge and a resilient community. They embrace those newly diagnosed, individuals in treatment, survivors post-treatment, and those courageously living with metastatic disease. In every word, every resource, and every connection, this non-profit radiates the message that strength, resilience, and hope are the cornerstones of this journey. They are transforming lives and proving that there is a radiant light even in the face of darkness.

Take Action & Make An Impact

Breast cancer awareness is a shared responsibility, a commitment to change, and a testament to the power of humanity. Now is the time to take action and be part of this transformative movement. Donate, volunteer, or pay it forward with TisBest Philanthropy’s Charity Gift Cards. At TisBest.org, you can discover local charities in your area or other breast cancer-related charities. Need help with a larger order or custom imagery? Contact our sales team at sales@tisbest.org for assistance.

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Grandparents Day is a special occasion dedicated to honoring and appreciating remarkable individuals who have aided in shaping our lives. September 10th is when we celebrate our Grandparents! We can celebrate in many ways, whether with tangible gifts, experiences, or building new memories; we’ll explore a range of creative and personalized ideas for Grandparents Day gifts.

Meaningful Gestures and Lasting Memories

Grandparents Day is an opportunity to express gratitude to our family members. It’s a time to embrace creativity and personalized gestures, crafting unforgettable memories that strengthen the unbreakable bond shared with our grandparents. 

Here are a few fun suggestions to building new memories with your Grandparents this year:

A Walk Down Memory Lane: Take your grandparents on a stroll down memory lane by organizing a day filled with nostalgia. Visit places that hold significance for them, such as the neighborhood they grew up in, their favorite park, or the location of their first date. As you explore these places together, encourage them to share stories and reminisce about their past, fostering a deeper connection and creating new memories along the way.

Intergenerational Cooking and Baking: Food has a magical way of bringing people together. Spend the day in the kitchen with your grandparents, preparing their favorite family recipes or exploring new culinary adventures. The process of cooking or baking together not only creates cherished memories but also allows you to learn valuable skills and traditions that can be passed down to future generations.

Photographs and Mementos: Embark on a journey to create a personalized photo album or scrapbook with your grandparents. Sorting through pictures and reliving cherished memories will undoubtedly evoke laughter, tears, and heartfelt conversations. This tangible keepsake will serve as a beautiful reminder of the special bond you share and the incredible moments you’ve experienced together.

Outdoor Adventures: If your grandparents are active and love the outdoors, plan an adventure that suits their interests. Whether it’s a leisurely hike in a picturesque location, a picnic in the park, or a bike ride along a scenic trail, spending time in nature together can be rejuvenating for all. Capture the beauty of these moments with photographs or create a nature-inspired craft as a memento of the day.

Virtual Celebrations: In cases where distance or circumstances prevent in-person celebrations, technology offers a fantastic opportunity to bridge the gap. Organize a virtual Grandparents Day celebration through video calls, where you can share stories, play games, or even have a virtual meal together. Additionally, surprise your grandparents with a personalized video message, compiling heartfelt messages from family members near and far.

Grandparents Day Gift Ideas

While meaningful gestures and shared experiences hold significant value, thoughtful gifts can also make the day extra special. Here are a few Grandparents Day gift ideas:

Personalized Photo Gifts: Transform cherished memories into unique keepsakes such as custom photo frames, engraved jewelry, or personalized photo blankets. These gifts not only showcase your thoughtfulness but also provide a tangible reminder of the love and appreciation you have for your grandparents.

Handmade Crafts: Tap into your creative side and craft something special for your grandparents. Whether it’s a hand-painted mug, a knitted scarf, or a DIY photo calendar, handmade gifts are imbued with love and personal touch, making them truly one-of-a-kind.

Subscription Services: Consider gifting your grandparents a subscription to a service that aligns with their interests and hobbies. It could be a monthly book club subscription, a gourmet food delivery service, or a streaming platform for their favorite movies and TV shows. 

TisBest Charity Gift Cards: These cards make great Grandparents Day gifts because they allow your grandparents to choose a cause they care about, make an impact, and inspire giving. The cards offer flexibility, choice, and a lasting legacy of philanthropy, making them a meaningful and thoughtful way to celebrate your grandparents. Such gifts offer long-lasting enjoyment and provide opportunities for shared experiences throughout the year.

Experience Gifts: Create lasting memories by gifting your grandparents an experience they’ve always wanted to try. It could be a cooking class, a spa day, a concert, or tickets to a live theater performance. These experiences not only bring joy and excitement but also provide an opportunity for quality time together.

Grandparents Day Gifts That Express Gratitude

By embracing creative and personalized ideas, we can celebrate this special day with gestures that will create lasting memories and deepen the bond we share with our grandparents.

TisBest Charity Gift Cards make thoughtful Grandparents Day gifts because they allow your grandparents to choose a non-profit that is close to their hearts rather than simply making a donation in their name. By giving them the power to make a difference, you are acknowledging their values and passions, showing that you appreciate and support their philanthropic endeavors.

TisBest Philanthropy offers a wide range of charities to choose from, covering various causes such as education, healthcare, animal welfare, environmental conservation, and more, in which all non-profits are validated from the IRS database. This flexibility ensures that your grandparents can select a cause that resonates with them personally, allowing them to contribute to an organization that aligns with their values.

TisBest Charity Gift Cards empower your grandparents to make a tangible impact in the world. By donating the gift card to a charity of their choice, they can support causes they are passionate about and create positive change in the lives of others. This opportunity to make a difference can be incredibly fulfilling and meaningful for your grandparents.

Grandparents often serve as role models and sources of wisdom. By introducing them to TisBest Charity Gift Cards, you can inspire a spirit of generosity and social responsibility. It presents an opportunity to engage in conversations about the importance of giving back. It encourages future generations to carry on this tradition of making a positive impact in the world.

Unlike traditional gifts that may eventually lose their novelty or usefulness, TisBest Charity Gift Cards provide a lasting impact. The donations made through these gift cards contribute to long-term support for charitable organizations, enabling them to continue their valuable work and make a difference in the lives of those in need.

TisBest Charity Gift Cards can be personalized with a message or photo, adding a heartfelt touch to your Grandparents Day gift. You can include a special message expressing your love, appreciation, and admiration for your grandparents, making the gift even more meaningful and memorable.

Celebrate Grandparents Day by expressing gratitude and love for the remarkable individuals who have shaped our lives. Embrace creativity and personalized gestures to create lasting memories and deepen the bond with grandparents. Whether through heartfelt conversations, shared activities, or thoughtful gifts, let’s make this Grandparents Day extraordinary. 

Get Gifting!

TisBest Charity Gift Cards make great Grandparents Day gifts because they allow your grandparents to choose a cause they care about, make a tangible impact, and inspire a spirit of giving. These gift cards provide flexibility, choice, and a lasting legacy of philanthropy, making them a meaningful and thoughtful way to celebrate your grandparents on this special day.

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Women’s Equality Day is an annual observance held on August 26th to serve as a reminder of the historical struggles faced by women, celebrate the achievements, and shed light on the ongoing challenges that persist worldwide. It stands as a symbol of progress and an opportunity to advocate for the rights and empowerment of women globally.

August 26th is a perfect occasion for us to reflect on the progress we have made and identify the work that still lies ahead. It serves as a catalyst for conversations, activism, and meaningful change. In this blog, we will explore ways to support women’s charities and give you insights into some of our favorite non-profits.

Understanding Women’s Equality Day

One significant impact of Women’s Equality Day is the visibility it brings to women’s issues. It provides a platform to discuss and address these important topics. These conversations contribute to a broader understanding of the barriers women face and inspire efforts to dismantle them.

Moreover, this day encourages individuals and organizations to rally around the cause of supporting initiatives that empower women and promote their rights. This observance amplifies the voices of women and their allies, facilitating movements and campaigns that strive for tangible change.

The Power Of Women’s Charities

Women’s charities play a vital role across the globe. These organizations work each day to address issues and work to solve them. Many women’s charities provide essential support to survivors of domestic violence, sexual assault, and human trafficking. They offer shelter, counseling, legal aid, and resources necessary for survivors to rebuild their lives. 

B.E A. S.H.E.R.O Foundation is just one of the many non-profits that strive to provide support and resources to women and girls who have been abused, abandoned, neglected, or exploited. They offer events to help raise awareness of these subjects and offer emergency housing, medical assistance, job interview skills, and more to help inspire those around them. 

Futures Without Violence is a dedicated organization committed to promoting social justice and providing assistance to individuals who have experienced trauma caused by violence. Their core mission revolves around healing and supporting families and communities, fostering an environment of well-being. Through its comprehensive framework of nine pillars, which encompass support, training, and actionable steps, Futures Without Violence is making significant advancements in realizing its vision on a global scale.

By supporting women’s charities such as these, we can continue contributing to a world where no woman has to live in fear or suffer in silence.

Women’s charities focus on fostering education and economic opportunities by improving educational opportunities for girls and women, ensuring they have equal access to quality education. Additionally, they empower women through skill-building programs, entrepreneurship initiatives, and microfinance opportunities. By investing in women’s education and economic independence, we create a ripple effect of positive change within communities.

Breaking barriers and fostering leadership by promoting gender parity in leadership roles. Many women-focused non-profits empower women to step into positions of influence, encouraging their voices to be heard and their perspectives to shape policies and decisions. By supporting these organizations, we contribute to a future where women occupy leadership positions across industries, governments, and communities.

Taking Action: Supporting Women’s Charities

Now that we understand the importance of supporting women’s charities, let’s explore ways to support these organizations and make a positive impact actively.

Donate: Financial contributions are a tangible way to support women’s charities. Consider making regular donations or organizing fundraisers within your community. Every dollar makes a difference, enabling these organizations to continue their vital work.

Volunteer: Offer your time and skills to women’s charities in your area. Whether it’s mentoring, teaching a workshop, or providing administrative assistance, your involvement can make a significant impact on the lives of women in need.

Spread awareness: Use your voice to raise awareness about the importance of gender equality and the work of women’s charities. Share their mission and impact on social media, start conversations with friends and family, and engage in community events centered around women’s rights.

Support women-owned businesses: By consciously supporting women-owned businesses, we contribute to economic empowerment and help level the playing field for female entrepreneurs. Seek out local women-owned businesses and invest in their products and services.

Pay it forward: TisBest Charity Gift Cards are a great way to share your support and start the conversation around women’s equality with the gift of a donation. The recipient gets to choose which non-profit receives the donation and can learn more about the opportunities to get involved and other causes in their area. 

Advocate for change: Engage in advocacy efforts to support gender equality. Write letters to policymakers, sign petitions, and join grassroots movements that promote women’s rights. Your actions can help shape legislation and policies that foster gender equality.

A Few Favorites

Numerous charities and organizations actively work towards empowering women and promoting their rights. Here are a few notable women’s charities to support:

UN Women: UN Women is the United Nations entity dedicated to gender equality and women empowerment. It supports programs worldwide and advocates for policy changes to advance women’s rights.

Girls Not Brides: This global partnership works to end child marriage and ensure women reach their full potential. They focus on raising awareness, influencing policies, and supporting community-led efforts.

Malala Fund: Founded by Nobel laureate Malala Yousafzai, this organization advocates for girls’ education and invests in innovative solutions to empower young girls globally.

Global Fund for Women: Dedicated to advancing women’s rights globally, the Global Fund for Women invests in women-led initiatives and movements. They support grassroots organizations addressing issues like gender-based violence, economic empowerment, and reproductive rights, enabling women to realize their full potential.

Vital Voices Global Partnership: Vital Voices invests in women leaders and entrepreneurs around the world, equipping them with the necessary tools, networks, and resources to effect change in their communities. Their work spans various sectors, including economic empowerment, human rights, and political participation.

Despite significant advancements, gender inequality persists worldwide. Women continue to face challenges such as limited access to education, healthcare disparities, gender-based violence, and underrepresentation in leadership roles. Women’s Equality Day reminds us that achieving true equality requires ongoing commitment and action. In the present day, it is crucial to amplify women’s voices, advocate for their rights, challenge societal norms, and dismantle systemic barriers that hinder gender equality.

By recognizing the relevance of Women’s Equality Day, individuals can engage in meaningful actions to promote gender equality. This can include supporting policies and legislation that advance women’s rights, promoting gender diversity and inclusion in workplaces, challenging stereotypes and biases, and actively participating in initiatives that empower and uplift women.

Women’s Equality Day serves as a reminder of the incredible progress we have made and the work that remains to be done. By supporting women’s charities, we actively contribute to the journey towards gender equality. Let us harness the power within ourselves and unite to create a world where every woman and girl has equal opportunities to thrive and succeed.

Pay It Foward

Together, we can inspire change, uplift one another, and foster a society where gender equality is not just a dream but a reality. TisBest Philanthropy’s Charity Gift Cards offer a new approach to starting conversations, taking action, and empowering others to follow suit. Shop online now or contact our Business Design Team to learn more about personalization or company-branded options. 

Let’s celebrate Women’s Equality Day with renewed determination and a pledge to support women’s charities, for they are the beacons of hope illuminating the path to a brighter, more equal future for all.

The post Empowering Women: Celebrating and Supporting Women’s Charities appeared first on TisBest.

Rainbow banners and dazzling apparel burst onto the scene this month, igniting a vibrant atmosphere of joy and celebration. These lively colors hold incredible meaning, serving as a delightful reminder of the boundless beauty that emerges when diverse individuals unite as one to support Pride Month. 

Pride, born out of the commemoration of the Stonewall uprising, has transformed into a powerful movement for human and civil rights. It serves as a beacon of hope and a catalyst for change, reminding us of the importance of embracing our differences while striving for equality.

Why is This Important? 

Everywhere you turn, the air is filled with an infectious spirit of exuberance. Rainbow banners flutter in the breeze, casting their radiant hues upon the world, inviting all to join in the festivities. The vibrant apparel worn by people from all walks of life paints a kaleidoscope of happiness as hearts and minds are opened to the magnificence of diversity.

By recognizing and celebrating the diverse identities within the LGBTQ+ community, we take a significant step in fostering inclusivity and acceptance. It is through this celebration that we can challenge societal norms and advocate for equal rights for all individuals, regardless of their sexual orientation or gender identity.

The presence of rainbow banners and colorful attire during Pride month serves as a visual reminder of the importance of embracing diversity and promoting understanding. It showcases how beautiful things can be when people from different backgrounds come together, accepting and celebrating one another for who they are.

What is Your Business Doing to Support Pride Month? 

While companies support pride by joyfully transforming their logos into vibrant rainbows and individuals deck themselves out in the most dazzling array of colors, let us remember the true spirit of Pride. It’s about embracing our authentic selves and creating a world where everyone feels valued, understood, and cherished.

For businesses, supporting Pride goes beyond mere tokenism. Authenticity is key. In an era where consumers can easily detect insincere marketing tactics, it is vital for businesses to genuinely align themselves with the cause. Supporting Pride should be more than a temporary trend; it should reflect a company’s values and commitment to inclusivity and equality year-round.

Creating an inclusive and safe environment starts from within, within the very core of the business itself. It’s about infusing every aspect with a genuine commitment to diversity and acceptance. Imagine a workplace where respect and understanding are the guiding principles, where employees feel valued for their unique identities and perspectives. Hiring those who identify as part of the LGBTQ+ community enriches the workplace, igniting a culture of collaboration and growth.

Beyond physical spaces, language and communication play a vital role in creating an inclusive environment. Embrace gender-neutral language and pronouns, allowing individuals to express themselves authentically without fear of judgment or misrepresentation. It’s a small but significant step. Businesses can become a place where individuals can step in, knowing they are entering a space that values and celebrates their identities.

The impact of fostering a supportive space extends far beyond the immediate surroundings. It creates a ripple effect of positivity that reaches beyond the business itself. The influence of such businesses becomes a catalyst for change, spreading joy and understanding far and wide.

What Are You Doing to Support Pride Month? 

Being an ally requires empathy, genuine curiosity, and kindness. It is okay not to have all the answers as long as we approach conversations with respect and a willingness to learn. By asking questions and actively listening, we demonstrate our commitment to understanding and supporting the LGBTQ+ community. 

The best ally anyone can have is someone who is authentic, compassionate, and dedicated to making a positive difference. 

Here are some great ways to be an ally:

Actively listen to the stories and experiences without judgment or defensiveness. Be open to learning from their perspectives and be willing to challenge your own biases. Engage in respectful conversations and ask questions when appropriate, but remember that it is not the responsibility of LGBTQ+ individuals to educate you about their identities or experiences.

Donate to and volunteer for LGBTQ+ organizations and nonprofits that are working towards equality, providing support services, and advocating for the rights of the community. This support can make a significant impact in furthering their important work.

Participate in Pride events, marches, parades, and celebrations. These events not only offer a space for the community to come together but also demonstrate your visible support and allyship. Listen to the speakers, engage with the community, and celebrate the progress made while recognizing the work that still needs to be done.

Be mindful of the language you use and strive to create an inclusive environment. Respect and use individuals’ chosen pronouns, and avoid assumptions about someone’s sexual orientation or gender identity. Educate yourself about preferred terms and proper usage to ensure that you are using respectful and affirming language.

Speak up and advocate for LGBTQ+ rights in your personal and professional life. Contact your elected representatives to express support for inclusive legislation and policies that protect the rights and well-being of the LGBTQ+ community. Use your voice to challenge discrimination and promote equality wherever you can. Engaging in letter-writing campaigns, joining online forums, and exercising our right to vote are all impactful ways to stay informed, learn more, and be an active voice in the community. These actions extend to other causes we care about as well, creating a more inclusive and compassionate society.

Being an ally is an ongoing commitment that extends beyond Pride Month. It requires continuous self-reflection, growth, and action to create a more inclusive and equitable society for all. Remember to listen, learn, and uplift the voices and experiences of the LGBTQ+ community while actively working toward acceptance.

Looking for more ways to be a better ally or support pride? Check out some awesome resources at the Human Rights Campaign.

Spread Good With TisBest

As we come together to celebrate and support Pride Month, we have the opportunity to spread kindness and generosity even further. It is within this spirit of unity that we can explore innovative ways to empower individuals to make their own charitable choices. TisBest Charity Gift Cards are the ideal charitable gift solution. 

TisBest Charity Gift Cards revolutionize the concept of charitable gift giving by placing the power of choice directly into the hands of recipients. With these gift cards, individuals can curate their philanthropic journey by selecting as many charities that deeply resonate with their values, aspirations, and personal experiences.

Recipients can select as many charities they hold dear from a vast list of over 1.5 million verified organizations. By browsing through causes or searching by zip code, they can connect with charities that align with their passions and create a lasting impact.

The process of selecting charities becomes a deeply meaningful and introspective experience. Recipients may be motivated by personal encounters, past struggles, or a profound desire to make a difference in a specific field. Whether it’s supporting LGBTQ+ youth, fighting for transgender rights, or advocating for inclusive healthcare services, individuals have the opportunity to amplify their voices and impact the causes they hold dear.

By empowering individuals to choose their preferred charities, TisBest Charity Gift Cards foster a sense of ownership and pride in their philanthropic endeavors. The act of browsing through the diverse array of organizations allows them to deepen their understanding of different issues and explore the transformative work being done by nonprofits worldwide. This not only encourages empathy and compassion but also nurtures a sense of connection to a broader community united by shared values and aspirations.

Moreover, TisBest Charity Gift Cards extend the impact far beyond the initial donation. Recipients can stay engaged with the charities they have chosen, following their progress and witnessing firsthand the tangible difference they are making. This involvement nurtures a sense of fulfillment and inspires further commitment to the causes they hold dear.

Where Can I Find Pride Events In My Area? 

Finding Pride events in your area is an exciting and empowering way to celebrate and show your support. Here are a few avenues you can explore to discover Pride events near you:

IGLTA (International LGBTQ+ Travel Association) is a fantastic resource when it comes to discovering a plethora of Pride events across the nation. Their comprehensive calendar showcases a vibrant tapestry of celebrations, allowing you to immerse yourself in the joy of Pride right in your local community. With IGLTA’s user-friendly website, you can easily search for Pride events by city, unlocking a treasure trove of colorful festivities waiting to be explored. Whether you reside in a bustling metropolis or a charming small town, IGLTA’s calendar provides a gateway to the vibrant celebrations happening near you.

By simply entering your city of choice, a world of Pride possibilities unfolds before your eyes. From electrifying parades and street parties to thought-provoking panel discussions and inspiring cultural events, IGLTA’s calendar serves as your compass to navigate the rainbow-lit landscape of Pride.

Immerse yourself in the spirit of Pride by discovering the unique expressions of love, acceptance, and inclusivity in your local community. IGLTA’s calendar empowers you to participate, support, and contribute to these momentous events that commemorate the LGBTQ+ community’s journey and advocate for a more equal and diverse society.

Pay The Good Feeling Forward

Through rainbow banners and bright apparel, individuals and allies proudly display their support, sending a powerful message that everyone deserves love, respect, and equal treatment, regardless of their sexual orientation or gender identity. Pride Month encourages open conversations, promotes empathy, and helps create a more compassionate and understanding world for everyone.

So, let the rainbow flags fly high, not just as a symbol but as a radiant beacon of hope, acceptance, and unity. Let the vibrant apparel we wear be a testament to our unyielding commitment to creating a world where love reigns supreme. Beyond the material trappings, let’s infuse Pride with acts of kindness, compassion, and understanding. Let’s amplify the voices of those who have been marginalized and shine a spotlight on their stories of resilience and triumph. Let’s extend a hand of friendship to our LGBTQ+ siblings and create safe spaces where they can thrive, be seen, and be celebrated.

Supporting LGBTQ+ causes

Donating to LGBTQ+ charities supporting Pride Month is another fabulous and meaningful way to celebrate the spirit of Pride, and TisBest makes it fun, interactive, and easy to do. TisBest Charity Gift Cards provide a platform for individuals to authentically express their support and create lasting change. By embracing the power of choice and personal connection, we can collectively uplift the LGBTQ+ community and contribute to a more inclusive and equitable world. Together, let us celebrate the diversity within the community and empower individuals to make a difference, one charitable choice at a time.

As we celebrate Pride and advocate for equality, let us remember that the journey toward inclusivity extends far beyond a single month. Together, we can build a society that embraces and uplifts every individual, fostering a world where diversity is celebrated, and equality is a reality.

The post Looking for Great Ways to Support Pride Month?  appeared first on TisBest.

Observed on the last Monday in May, Memorial Day honors and remembers those who died while serving in the U.S. military. While we may enjoy barbecues and camping or other activities during the long weekend, it is essential to remember this holiday’s true meaning and pay tribute to our veterans. Honoring Memorial Day by watching the parade and hanging flags at half-mast are excellent ways to show respect and gratitude for the sacrifices made.

There are other ways to support veterans and active military members as well. From donating time at a local VA hospital, donating money to organizations that assist veterans, or donating kind words by simply thanking a veteran for their service, there are a plethora of ways to celebrate Memorial Day, including a few fun and creative ways for all ages to honor veterans, as outlined below.

How to Celebrate Memorial Day Through Charity 

Here at TisBest, our team believes in making the world a better place, one gift at a time. This gift can be one of kindness, advocacy, and action. We’ve put together a list of some of our favorite Veteran & Military Charities, but don’t worry, if you don’t immediately fall in love with one of these, there are thousands of others you can choose from!

1. K9s For Warriors are determined to end veteran suicide by providing highly-trained Services dogs to military veterans. The bond built through a K9/Warrior team facilitates collective healing and recovery. They have many ways to get involved to help our Veterans and four-legged friends.
   
2. Operation Homefront is dedicated to serving America’s military families by providing housing, financial, and food assistance to veterans nationwide. They have been able to help over 600,00 families to date!
   
3. American Battlefield Trust fights to preserve battlegrounds while educating the public about what happened there and why it matters. They find that history education is the foundation of good citizenship and a key ingredient in developing national leaders for tomorrow.
   
4. Wounded Warrior Project is a fantastic organization that provides mental health services, career counseling, and long-term rehabilitative care. Their ultimate goal is to honor, empower and improve the lives of millions of warriors and their families.
   
5. America’s Service Dogs, established in 2003, invites volunteers to activities such as puppy raising to provide homes until they are old enough to enter the certified training programs, host a community fundraising event, or purchase homemade dog treats!
   
6. Paralyzed Veterans of America (PVA) aims to help paralyzed and disabled Veterans regain their independence. They have helped millions of veterans by providing over $1 billion to those who live with spinal cord injuries, MS, and ALS.
   
7. Soldiers Angels assist not only veterans and their families but wounded and actively deployed military members as well. They offer care packages and letters to those deployed, technology and support to the wounded, food service and mental healthcare to veterans and families, and even provide care for military working dogs!
   
8. Tragedy Assistance Program for Survivors (TAPS) provides care and comprehensive resources for all those grieving the death of a military or veteran loved one. They offer a national peer support network, connections to grief resources, and host seminars around the country. These free resources extend to all military branches, including but not limited to Army, Marine Corps, Coast Guard, Air Force, Navy, and National Guard. 

The sacrifices made by our military personnel are ongoing, even after their time in service has ended. By supporting organizations that assist veterans and their families, we can help ensure their sacrifices are recognized and honored. 

Honoring Memorial Day With Crafts & Gifts 

Looking for a way to include the children to help them understand the meaning of the holiday? Involving them in DIY crafts related to Memorial Day is a great way to spark their imagination and create a hands-on learning experience. 

Whether planning a backyard barbecue or engaging in a discussion about the meaning of Memorial Day, incorporating DIY crafts adds an extra element of fun and excitement for the younger generation. These crafts can serve as delightful decorations while also acting as teaching moments that leave a lasting impression. Here are some cheerful DIY craft ideas to engage children during this memorable holiday:

1. Wreaths: Create stunning and patriotic wreaths with just a few simple materials: red, white, and blue colored fabric and a foam circle. You can use brand-new fabric or repurpose old clothing, rags, or towels in those vibrant colors. Cut the fabric in 3-5 inch strips and tie it onto the foam circle. You can cut stars from white paper or fabric to add something extra to your wreath! Hang this on your front door, above the mantelpiece, or use it as a centerpiece for your Memorial Day gathering.
   
2. Mason Jar Holders: Transform unused mason jars into versatile and festive decorations by painting them in vibrant red, white, and blue colors. These decorative mason jars can serve as cutlery holders during your barbecue, providing a functional and visually appealing way to display utensils for your guests. Alternatively, they make excellent vases for fresh flowers or even decorative holders for sparklers or small flags. Arrange them as centerpieces on your dining table, or place them strategically around your backyard for a vibrant and festive ambiance.
   
3. DIY Poppies: For this activity, you will need red tissue paper, black construction paper, scissors, glue, and a pin. Cut the red tissue paper into circles, approximately 2-3 inches in diameter. Cut the black construction paper into smaller circles, about ½ -1 inch in diameter. Place the black circles on top of the red ones, and style the circles by twisting and crumpling the edges to give a natural and textured feel. Glue pieces together, then glue the pin on the back. Attach these to clothing, wreaths, or give them away!
   
4. TisBest Charity Gift Cards: TisBest Charity Gift Cards offer a unique way to blend the spirit of giving with the significance of Memorial Day. They enable individuals to honor fallen soldiers, support veterans and military families, and contribute to causes that align with their values. By giving TisBest Charity Gift Cards, you empower others to make a positive impact and create a meaningful legacy in honor of those who have made the ultimate sacrifice. 

Incorporating any of the above into your Memorial Day celebrations can create a meaningful and interactive experience for children. Through hands-on activities and discussions, you will help them grasp the importance of the holiday and foster a sense of gratitude and respect for those who have served in the military.

Thank You, Veterans 

Let’s take a moment to reflect on our military men and women’s sacrifices and commit to showing our gratitude and helping in meaningful ways. Together, we can make a positive difference in the lives of those who have served our country and ensure that their sacrifices are never forgotten.

It is through collective efforts and a shared sense of responsibility that we can ensure the sacrifices made by our veterans are never forgotten. This commitment extends beyond mere acknowledgment and requires active engagement and support. By engaging with veteran organizations, volunteering our time and skills, providing employment opportunities, and advocating for accessible mental health support, we can help veterans transition into civilian life more successfully.

Honoring Memorial Day by Paying It Forward

Memorial Day is a time to remember and honor the men and women who have served in the military. TisBest Charity Gift Cards allow people to choose from a wide range of charities dedicated to supporting veterans, military families, and organizations that address the unique challenges faced by those who have served their country. Directing the gift card towards these causes is a way to show appreciation for their service and contribute to initiatives that improve the lives of veterans.

By working together, we can go beyond honoring Memorial Day by forging a future where the sacrifices of our military men and women are never forgotten and where the support they receive year-round is unwavering. Let us honor their courage, dedication, and service by committing ourselves to positively impacting their lives. Through these efforts, we express our deepest gratitude and fulfill our responsibility to those who have selflessly defended our nation.

The post Honoring Memorial Day and Supporting Veterans appeared first on TisBest.

In this episode of the #RedefineGifting podcast, TisBest’s Nicole Donnelly speaks with Erik Marks and Simeon Cathey, founders of TisBest Philanthropy. They reminisce about how their shared vision, to make the world a better place through the simple act of giving, came to life.

Learn how these two entrepreneurs from different business backgrounds combined their unique skill sets to launch what is now the #1 ranked charity gift card on the market.

I hope you enjoy this conversation. Until next time, thank you for listening!

*available on Apple, Spotify, and most podcast players ????

https://captivate.fm/redefinegifting/

Nicole Donnelly 0:20
Welcome to this episode, the founders’ story of the #redefinegifting Podcast. I’m here with Erik Marks and Simeon Cathey, who are the co-founders of TisBest. And so this is a special occasion to get these two together on a call. I don’t think I’ve had that yet, and I really wanted to know where the heart of this came from. When you were young, Simeon, what was the first kind of philanthropic or charitable activity that you witnessed? It could be something that a parent did or neighbor or friend that started you on this path, even from a little seedling.

Simeon Cathey 1:07
I think the first memory I have that really made me understand what giving charitably kind of meant or felt like, I think I was about eight years old, and it was back before I used to only sing in the shower or in the car. I was in the choir at the baptist church and we did some caroling. We went to the old folks’ home and there were all these people in wheelchairs and some people couldn’t talk and there were people who had mental disabilities. I remember we walked in, we stood there and we started caroling in front of all these people, and I just remember being very uncomfortable, not really understanding why we were there and watching people’s faces just light up. And I realized that we weren’t really giving much, but we were sharing some energy in that space. I showed up there going, “Mom, why do I have to do this?“ and I left there feeling like wow, there was something there, there really was something there that was important. I wasn’t really quite sure exactly what, but I definitely felt it.

Nicole Donnelly 2:17
Thank you. Erik, what about you?

Erik Marks 2:21
I didn’t start that young, I have to say. I was pretty focused on my career as a lawyer, and I wasn’t, to be honest, focused on philanthropy and charity. I was raised in Berkeley, California, so I was raised very much in a liberal background with an awareness of the needs of others, but I didn’t have my eyes open to charity, the way Simeon just described, until later in life. I had some personal troubles I went through and I took some time away from work. There’s a guy at work I ran with every day and he was saying “Well what are you going to do during your time away?” and I described things like traveling and fishing and skiing. He said, “Well, have you thought about helping other people?” It was that one comment from a guy on a run that changed the trajectory in my life. Because my answer was no. Well, what would that look like? He talked to me about some of the charitable work he’d done through his church. And somehow I got hooked in with the woman who was running mission trips at the church I was going to at the time. I made an appointment with her and she said that they had a trip leaving in three weeks to Romania to work with orphans. I didn’t have kids and I had no experience working with orphans and I didn’t even know where Romania was exactly. They had been working on this trip for six months and she said, “But you’re sitting here before me today. It seems like you’re meant to go on this trip. Why don’t you come?” and I went and I worked with orphans in Romania and that was how I got started and in caring about philanthropy and charity.

Nicole Donnelly 4:04
And how did you feel after that experience?

Eric Marks 4:06
It was eye opening for me. Like I said I had been pretty focused on my career as a lawyer, but I came back from that and I wanted to help other people. And I realized that I didn’t need to go to Romania to do that. I then started volunteering at Union Gospel Mission, which of course is one of our featured charities on TisBest today. It was right down the street from my office. My office was right near a questionable part of town and UGM was down the street. So I’d walk down there and work in their legal clinic and help people who were trying to turn their lives around. That was really meaningful. We really made a difference. Those were people who usually had drug and alcohol problems and had spent six months in the UGM program turning themselves around. And our task now is to help them clear up their past legal problems — do things like restore their drivers’ licenses to get convictions off their record, if we could, and help them get back to where they could move forward with getting a job and getting on with their lives. So that was my next step. Then I had the opportunity to work at a construction waste recycling company a friend of mine was starting and I had the opportunity to help him get that started. Believe it or not it was actually hard to recycle construction waste in the city of Seattle back then, due to regulations, and we worked and got Seattle’s first construction waste recycling facility started. That was a for-profit business.

Nicole Donnelly 5:44
When was that, what year?

Erik Marks 5:46
Well, gosh, I don’t know — probably around early 2000s. I came out of that, and at that point I was questioning whether the rest of my career was going to be in law — and it wasn’t, ultimately. But that was before the term social entrepreneur existed in the world – that term came along later. As I came out of that effort to start that construction waste recycling company, I decided that I wanted my next project to be a business type enterprise that made the world better for having operated. So those were my words I wrote down on my personal piece of paper that I was using to track what my next step was going to be. And there were a lot of ideas that went onto that piece of paper. In fact now that piece of paper has over 50 ideas, but one of them has really come fully to life. It was number 27 and it was the idea for charity gift cards. 

Nicole Donnelly 6:48
Excellent. Simeon, I imagine if you did the singing at a young age, you probably participated in a lot of other activities as you were growing up. What fills the gap between then and where Erik just left off? 

Simeon Cathey 7:18
It transformed into kind of a leadership quality that I experienced. So wherever I went, and whatever job I was in, I always found ways to look around me and see where people were struggling. The first real solid experience of that was when I was in the Marine Corps and I was in boot camp. There were some people who just really struggled to learn how to march, to do more than two pushups to get their uniform ironed properly. We had one hour a day that we could use to shower and write letters home. They were trying to teach us that the weakest link will make the group fail. So I’d spend that hour every day, during the 13 weeks of boot camp, finding the people who struggled in different areas. I pulled them aside and I’d teach them how to iron and I’d show them how to march. The reward for that was when they put me in a leadership position. They made me the guide of the platoon, and that wasn’t my intent, but that was my reward, and as a team, we all grew together. That’s just kind of been my experience through life at Microsoft, building SharePoint. In my own personal company I became an entrepreneur and started building technology of my own. That’s where I think I really started realizing the influence of that kind of leadership and helping people out, was in my own little silo. And that’s actually where I got involved with TisBest, during that realization that it felt good to help people, but it was in this really siloed way, and focused around business.

Nicole Donnelly 9:08
As I understand you were at Microsoft when you started talking about TisBest.

Simeon Cathey 9:14
Well it was just after Microsoft. We were building this product, SharePoint, a lot of people use it all over the world. Part of my job was to figure out if we were building the right technology for real people, for real businesses. I realized I could be more valuable outside the company, so I left Microsoft to try to bring the customer voice back to Microsoft and started building a little team and business really started to grow.  At one point we were just growing like crazy and we were working 70-80 hours a week. I think there were 10 of us working out of my house, you know the typical kind of stories you hear about the 2000s with the big internet bubble. One day I thought, I feel very disconnected from my community. I feel like there’s a world out there that’s just kind of flying by, without us noticing, because we’re so focused, and we’ve been doing that sprint for about three months. So I wrote an email to all my employees and I said I feel like we’re just missing the connection. I don’t really know my neighbors. The only people I know are the people at Starbucks that make my drinks. I know their names and that’s about it. It’d be good to connect so does anybody have any ideas? To my surprise every single employee wrote back and said, yes we agree and here’s an idea. So we had ideas like let’s go to the soup kitchen and feed the hungry; let’s go to the children’s hospital and bring them games or stuffed animals; let’s do things like that and make an impact. Initially I was amazed that everybody felt the same way I felt. But then I sat everybody down and said guys listen, we can all do something individual. We can each go do something to help everybody out. But we’re technologists, we’re engineers. What if we could build something that other people could use to scale giving and helping the world? I didn’t really know what that was, but it was just a thought in my head that I just kept coming back to. If we have these really specific skills, what can we do to really scale giving? That’s when I ran into Erik marks.

Nicole Donnelly 11:24
Where did you guys run into each other?

Erik Marks 11:26
I had put number 27 on my list there, which was the charity gift card idea for helping the world be a better place through business. And I was trying to find a technology company to partner with. I could do the financial piece, I could do the legal piece, but I was not a technology guy. I was networking and it turns out that someone I knew was a partner in Simeon’s company at that point in time and introduced me to Simeon and his team – and we were able to get going on this. Simeon and I both remember those times we would work full days at work. And then I would drive to his house and sometimes get there around eight or nine at night. I would always arrive with an excellent bottle of red wine. When that bottle was done, usually around midnight or 1:00 a.m. we were done with our work –  but we had knocked out a piece of TisBest.

Nicole Donnelly 12:17
How long did it take you to build the first MVP? (minimum viable product)

Erik Marks 12:22
Aren’t we still working on it, Simeon? [Erik laughs]

[Nicole, Erik and Simeon laugh]

Erik Marks 12:48
So that’s a really interesting part of our history that I’ve forgotten. It was the first six months. We launched TisBest as you know it today as a website, where you can buy your charity gift card, around October of 2007. So just in time for the holidays. But before that, in about March of ‘07, we launched a prior product ineffectively and the reason was there was a patent. In 1999 — right at the beginning of the massive internet boom that ended in the 2001 bust — there was a patent issued by the patent office that protected the issuing of a unique code associated with a charitable donation where that code could be used to direct the charitable donation to a certain charity. It turns out the PTO office issued patents for all sorts of things if it was done over the internet. So it turns out that right before 2000, PTO office issued hundreds of patents for “I’ll sell gum over the internet”  and they’ll give you a patent. Of course that was not sustainable in hindsight, and they started striking those patents down. And so in ‘07 there was a patent that protected this, issued in ‘99. In early ‘07, as Simeon said, we decided to work around the patent by issuing the code, not through the internet, but on the face of the card sold in a greeting card store. So we were setting ourselves up to be a greeting card company. 

We didn’t want to look quite like all the greeting cards on the rack. The way these greeting cards worked, they had a code in them, take the code to the internet, enter the code and then associate the money with the card – we called it a giving card. We didn’t want the cards to look like regular greeting cards. So I hired a woman who was a seamstress and an expert in fabrics, and in a borrowed land, i.e. free space from a friend, we figured out how to make greeting cards out of fabrics. They were elegant and beautiful and had sequins on them and in our TisBest office we still have them in our sort of history case. 

I put them in local stores, and we sold them, and I remember, still, the first customer I got to buy one. It was amazing. Simeon had built this website where this person could go and then load the money on the card. Then we sold more. We didn’t sell a lot, but we made the split points of sale display because as it turned out you couldn’t sufficiently explain this concept in a point of sale environment. I could do it if I was in the store standing there, but once I walked away no matter how much information we provided that wasn’t going to work. You needed a website to convey this information. So we were scratching our heads, trying to figure out what to do next. How are we gonna overcome this obstacle about communication? And two things happened right on the same day. One is I was sharing the challenge with the woman who was our seamstress and working with the fabric expert, and she said, “Oh, that’s easy. You just tell them it’s just like a gift card but rather than buying stuff in a store, they get to give the money to charity.” So it was the first time that our product concept was associated with the gift card idea and really, unfortunately for her, it was the woman who no longer had a job because she shared this idea with me. And number two, remarkably on the same day the patent office struck down that 1999 patent — that now we could issue the codes over the internet — we immediately decided okay, we’re doing gift cards and we’re doing gift cards with codes on them over the internet. I don’t know when that was Simeon, but we had to build that thing in a hurry.

Erik Marks 16:27
Yeah, that was the time we must have learned. It must have been August when we learned that and we launched two months later I think, something like that. The first year there were no physical cards. The first year of ‘07 you could email a charity gift card to someone, or you could have us email it to you and then you’d forward it through your email to the other person.

Nicole Donnelly 16:50
So, how did that first giving season go? 

Erik Marks 16:55
[Laughing] It was the best of times and the worst of times. 

Simeon Cathey 17:01
If you imagine driving your car down the road and having your mechanic, on a skateboard, holding on to the door next to it with the hood open — that’s pretty much what it was like. We were working on the engine while we were barreling down the road.

Nicole Donnelly 20:53
Yeah, a lot of lessons learned. 

Erik Marks 20:56
Oh my gosh, yeah.

Nicole Donnelly 21:00
Okay so that was 2007 when everything was starting. How much money has TisBest given to charity to date?

Erik Marks 21:13
Over $20 million, right Simeon?

Simeon Cathey 21:15
That’s right. It’s an interesting question when you ask it that way, too, because we’re a donor advised fund. So the purchaser of the gift is really the person who puts the money in the account, and the recipient is the one who chooses where that money goes. So at the end of the day, the gift purchaser really is giving the money to charity, and we’re helping. We’re getting advisement from the recipient on where to send that money to. Once in a while we run a special program for one of our corporate customers. There will be money leftover and then we’ll distribute that, but the total amount of money that’s been through our system in the last 13 years, given out to charitable organizations, is just a little over $27 million at this time.

Nicole Donnelly 22:22
This is one nonprofit that’s run like a business.

Simeon Cathey 22:28
If you think about who we’re competing with, it’s the big online retailers throughout the world. Science proves that people enjoy giving a gift that then that person gives to somebody else and there are some great videos and studies out there that talk about that. There are some links to those on our website, but you still have to get in front of people and make them aware that there is a gift option. That it’s a really special gift that does good for the world. So, we have to run it like a for-profit business in that respect. We have to get in front of and compete with the Amazons of the world and the Starbucks gift cards and all those things out there.

Erik Marks 23:13
Well Nicole, that was one thing that we had to learn about ourselves. We created this thing from scratch. The charity gift card actually didn’t exist. We created that term through the history I described a couple of minutes ago. Year two we were trying to figure out who we were so we could tell people why we were a good idea. We had to figure out we weren’t really in the philanthropy and charity space. Philanthropy and charity is ultimately the very core to what we do, but we’re in the gift-giving space. We are important when someone has a birthday and you want to give them a birthday gift or when an employee he has an anniversary. As Simeon said, our competitors are not the charities —  even the word competitor isn’t right there. We are a charity legally, but we are not a charity in terms of the space we operate in. We are a gift company.  When people choose to buy a TisBest charity gift card and give it as a gift, they’re doing that instead of choosing a bottle of wine or a box of chocolates or, God forbid, an Amazon gift card. Those are the companies we compete against. Those are for-profit companies run by people who are focused on, and very skilled at, business operations and that’s how we need to compete and how we see ourselves.

Nicole Donnelly 24:38
It is and that is an important part because when I first met the team, you had sales people. That’s  different terminology than other nonprofits would use. You don’t have sales people at a nonprofit and so it’s kind of funny because as you know, I come from a business background and volunteering with a lot of charities. What’s so nice about everyone who works with TisBest or for TisBest, is there’s the same heart of charity. And then there’s the need to have it run like a business. So there’s the business side that’s needed as well as the heart side of things. I think both of you bring the business acumen to it and the heart to make a difference. When we can connect with other business leaders to give them this message of redefining gifting, like our hashtag #redefinegifting, give more gifts of good and less stuff, that’s where TisBest can really make a difference. So, I want to ask you where you see the future of TisBest and the legacy of the organization, as it’s going from consumer focused to business focused, and how businesses are so much more concerned about their social efforts. There’s been a real shift in that in the last few years and so many more people are getting on board with a business that needs to have a relationship with a nonprofit or do good in the world. Can each of you speak to that and how you see what’s next for TisBest and what’s going to cause more people to give broadly?

Simeon Cathey 26:40
I’ll start. What we saw this last year and a half with COVID really changed people’s perspectives. Just in the last six or seven years, the way companies feel about [and take some responsibility in the world] and have their CSR programs. We saw a big shift about people wanting to do something and giving, or gifting rather, has always been a big part of business. People take people out on the boondoggles. At trade shows, they give people swag and there’s always this kind of “gifting to connect people” idea. Now with the cultural and social responsibility that people feel, and then the lock down where people felt like they couldn’t really get out and make a difference personally, those two things combined have made a big difference. 

We’ve got a lot of feedback from businesses. In fact, we just did a big survey and we found that businesses love the solution that we provide. They also love that when they purchase TisBest charity gift cards and they give those out, it’s tax-deductible. They get a tax-deductible receipt so it hits their bottom line in a positive way also. So they can feel good about that and also having a customized experience. The direction we’re going that we’ve implemented from a technology and an experience perspective, is a real customized experience —  really personalizing it and branding it with the businesses’ brand, their message —  so that when they give out the TisBestCharity Gift Cards to their vendors or their employees for appreciation or their customers. When any of the recipients come to the website, they’re going to have a completely branded experience – so really personalizing. You can almost think of TisBest as having microsites for different businesses and that business can now have a  business-giving website, but powered by TisBest. So instead of a business having to go build and create all these programs, we’ve already pre-built it. They can just put it in the brands, the message and deliver that. So that’s one direction we’ve been going, and that’s been working really well. Getting the word out has been getting easier as well. We’ve been partnering with some influencers who have been going out and giving and creating awareness as well. So that’s  one direction we’re really looking at going. I think the other thing that I’ll mention just briefly, is we’ve had some international interest and we’re not necessarily planning to offer TisBest, our platform, as an international solution but we have been sort of mentoring some other countries that want to do something similar.

Nicole Donnelly 29:30
Thank you.
Erik?

Erik Marks 29:32
You know, Simeon runs the show these days so his answer counts more than mine. I think Simeon said it quite well. Holding course, the one thing I see is an organization that’s changing from being tiny to being small. Simeon, how many employees do we have now? 

Simeon Cathey 29:54
I think we’re at eight staff now.

Erik Marks 29:54
Eight full-time and then a couple of peripheral contractor types.

Simeon Cathey 30:00
During the holidays we bring in another four or five people.

Erik Marks 30:03
That’s quite a bit larger than it has been mostly historically. So Simeon’s leading the charge in terms of evolving us from being tiny to being small and the changes in staffing and COVID is a big challenge there, too. Our product is evolving as Simeon says but the organization is also evolving too, as this demand comes in and we want to be ready to meet it. We are a gift solution. We also are somewhat a financial institution – not institution, but “institutionette.” We have financial responsibility to our customers, our donors and our participants to get it right. When they ask us to give their money to someone, it’s very important to us that that money goes to that place in the right amount every time. So making sure that we handle that correctly as we grow is really important to us too.

Nicole Donnelly 31:09
Are there some different areas of growth with TisBest? That is the business customers coming and buying the charity gift cards as opposed to anything else. We’ve seen a really big increase in that this year already. And we definitely saw a big increase in that last year. Another thing that we have seen work well, is having wealthy people use TisBest as their personal giving vehicle. So somebody who has  a million dollars can spread their money and use TisBest to facilitate the giving. So when they give someone a $30,000 gift to go to charity, they’re not just giving a gift on behalf of somebody — that person actually gets to choose where the money goes. I know in a lot of the conversations I’ve had, most people have a little niche. Erik and Simeon, we were just talking before this. Erik has environmental concerns, and that’s where he wants to put his money. Simeon might have different ones. I have a lot of women and children’s causes. If somebody gives me money to give away, I would want to give it to women and children’s [organizations.] But Erik just donated, let’s say on my behalf $10,000 to some ocean cleanup project. We can facilitate the kind of giving that really connects with the recipient. So if you give me a gift and I can choose a women and children’s kind of organization or horse hospice, or whatever it is, then, then it creates a better connection between the two of us and you’re really acknowledging my need to support women and children, as opposed to just push your agenda forward. So it creates these more meaningful connections and meaningful gifts. I know financial advisors and wealth managers, once they get the cards and start giving them to their clients they don’t stop, because the feedback is so good. I feel that the emotional connection created in client gifts is a huge one for TisBest going forward too.

Simeon Cathey 33:23
I want to tell you a really short story, Nicole. Speaking of business customers, I’ve gone to a lot of trade shows. I’ve spoken at a lot of trade shows and I used to shove all the little doodads in my backpack and I’d take them home to my daughter and she played with them for a little while. When I brought her home a charity gift card, a TIsBest Charity Gift Card, we sat down and she got to learn about philanthropy and I got to learn about what she really cares about in a different way. When she was actually asked what she would give money to, it was a whole new experience. We get those thank you notes from people all the time. That particular experience where you’re doing trade shows, and now with remote trade shows, we’re seeing a big rise in that — what a special gift. If I try to give you those little, squishy stress balls with my logo on it, and your kid plays with it, yeah you’re going to see my logo once in a while. But bringing home a TisBest Charity Gift Card, and going through the process of looking at the different charities — whether they’re your local charities; maybe somebody you know works for a charity; or maybe it’s something you really care about; you know, you really love your cat and you want to give to animals — that’s not just helping an organization that helps the world, but it’s also learning philanthropy.  Learning philanthropy at that young age, or at any age, is a really powerful experience for people and the more that we come together and help each other out — whether it’s through helping organizations help people, or helping people give to organizations, it’s just such a huge impact. We’re seeing such a spike in interest there, when given this option.

Erik Marks 35:05
I’d love to jump in here a little bit, too, and pick up on that — about what excites me about TisBest and why I was so excited to make this come to life from the very beginning. It’s not just about raising money for women and children, or pets or the ocean or whatever. That’s very important and we’re very proud of doing that and it puts a big smile on our face. Equally important for me is it changes the conversations that people in the world are having. Rather than talking about the bottle of wine they gave each other, or the box of chocolates, instead they’re talking about how to help women and children, how to save the ocean, how to feed people. We aren’t going to save our oceans. We aren’t going to help women and children and we are not going to feed people until we all start talking about it a lot more.

Nicole Donnelly 35:56
I agree. That’s why we’re talking about it here, so perfect way to wrap it up. I interviewed Larry [Snyder] on Saturday and he said, “You know, everyone can do something.” It starts with those conversations. It could be small donations and gifts, but everybody can do something and that’s exactly what you were both just talking about. So, thank you for your time today. I think we’ll wrap it up here and I can’t wait to see how this season goes. 

Erik Marks 36:32
Thanks Nicole. 

Simeon Cathey 36:34

Nicole Donnelly 36:35
Thank you, Erik. Thanks, Simeon.

The post #RedefineGifting Podcast with Erik Marks and Simeon Cathey, Founders of TisBest Philanthropy appeared first on TisBest.

In this inaugural episode of the #RedefineGifting podcast, TisBest’s Nicole Donnelly speaks with Jim McCann, Founder of 1800Flowers. Jim talks about how he got into giving AND the flower business. He also reminisces about how his parents cultivated a sense of commitment to community and service. He shares stories of his brother, who has a developmental disability, and how he became the inspiration for Smile Farms. 

Smile Farms is a nonprofit helping to employ hundreds of young people and adults with disabilities. He also shares how several generations of his family continue to come together in business and generosity.

You’ll also learn about the knowledge Jim has gathered from psychology experts during COVID and how he’s been sharing that wisdom with his 1800Flowers community of over 7 million customers.

I hope you enjoy this conversation. Until next time, thank you for listening!

*available on Apple, Spotify, and most podcast players ????

https://captivate.fm/redefinegifting/

Nicole Donnelly 00:02
Hi, I’m here with Jim McCann, founder of 1800Flowers, and now has a host of many other companies. And today we’re not talking much business, we’re talking philanthropy, and the good work that Jim has started doing, because of the organizations he’s involved with. And so Jim, will you tell me about the first time when you experienced a charitable act, whether you did something, witnessed something, volunteered? What was something that stuck with you? And how old were you?

Jim McCann 00:39
Well, Nicole, I would what comes to mind first, when you say that is a family activity. That is, I was born and raised in Queens, New York. And I am the oldest of five children. Our middle brother—so I’m the oldest, then I have a sister and a brother, and a sister and a brother. So sandwiched in the middle is a brother named Kevin, who was born developmentally disabled. And back when we were kids, it was the dark ages in terms of attitudes about mental health, and people with disabilities, and in particular, what was then referred to as mental retardation. And we were not affluent, we were the opposite of affluent. My dad was a painting contractor, and my mom was a homemaker. And the school system didn’t really have good programs for people like my brother Kevin. So I remember, my parents started a group that would meet on Saturday mornings, and create recreational and social activities for other kids with developmental disabilities. And they’d rent the, you know, some rooms in a local church, school, auditorium kind of place. And it was the only time that these parents could get together, relax a little bit, not be on guard for what was going to happen to their special needs kid. And the other siblings would be involved too, so that was the real social kind of interaction and bonding. And that was when we were very, very young. Throughout my brother’s life—and he’s doing quite well now, he’s 65 years old—throughout my brother’s life, he’s always been the centerpiece of our family. And as my parents explained to us, we all had our events—graduations, achievements in sports or other activities, religious ceremonies and getting married and having children and going to college, all those events in our lives. My brother Kevin didn’t have those. And along comes a very thoughtful family, the Kennedy family, and they create something called Special Olympics. And that was my brother’s opportunity to participate, and to have his day or days and have the family convene around him and his activities. So he was involved in a local Special Olympics on Long Island, and then the state Special Olympics, and then finally, the International Games. So every June, we would go to a different upstate New York City, which would host the Special Olympics. And what made an impression on my other brothers and sisters and I is the thoughtful and caring people that were attracted to these events. There’s a group, I don’t know what their formal name was, but we called them the huggers—that may have been their name. They were assigned, there was a different volunteer assigned to every athlete. The celebration wasn’t just around winning, it was around participation. And often in a track sprint, someone couldn’t get out of the blocks, and someone made it 15 yards, not 100 yards, and they were all warmly received and embraced and hugged. And I emphasize hug because the value of a hug is something I learned then, how everybody appreciates the expression of connection and caring. And that’s the earliest memory I have in terms of our actual involvement with a charitable activity. And so my brother did that for many, many years. And then the pinnacle of his athletic career as a Special Olympian was his participation in International Games and that first one that we participated in was at Notre Dame and in fact, we ran some fundraisers to help pay for it and be involved in a whole family. The whole thing was a wonderful, wonderful weekend. But that’s my memory about the impact on family, the commitment of communities. I remember Elmira, New York just came out in droves to help put this on and celebrated and ensure that those individuals, those with special needs, all of the volunteers, all of the bands that would donate their time to play for the party and, and the huggers and the families that would gather from all over, the organizers, the spirit of giving and caring was palpable. And it made a huge impression on me and my family, my wife, my children, all of them remember going to Uncle Kevin’s Special Olympics days. So that’s my earliest memory. And I and I saw the impact on Kevin, on me, our entire family and the communities that we were in.

Nicole Donnelly 05:59
That’s lovely. It’s making me emotional. I drove the van for the Special Olympics, driving the athletes from the airport to the events or from their hotels to the events, when I lived in Utah. And so we had the Winter Games there.

Jim McCann 06:15
Well, Utah put on one heck of an Olympics.

Nicole Donnelly 06:19
Yeah. Yeah, I used to compete in snowboarding and lived in Park City. And so that was, you know, pretty special.

Jim McCann 06:29
I met somebody this weekend that you look like and probably know, a young lady who’s very accomplished in the world of Alpine events, Lindsey Vonn.

Nicole Donnelly 06:41
I don’t know her personally. But of course, I know of her.

Jim McCann 06:44
Remarkable, remarkable young woman.

Nicole Donnelly 06:48
Yeah. Yeah, she’s amazing. So you have the family experience with the Special Olympics. At what point in your business did you get involved in philanthropic activities?

Jim McCann 07:06
Well, I think because of the coding that our parents impressed on us, and, and we lost our parents early, they both died at 62. They were four years apart, but both age 62 when they passed, so very young. But it was such an emphasis from them placed on us that we would stay involved in Kevin’s life, you know, the parent or the responsible sibling or the caring adult of a person with disabilities when they put the head on the pillow at night the last thought they have always is “What happens after I’m gone?” to their loved one. And we’re fortunate that I think we answered that very effectively for our parents before they passed. But we’ve been true to that—they’ve been gone a long time now, 30 years, just about—Kevin has been the centerpiece of our lives. So the other four of us, the other four siblings, we’ve never left the New York metropolitan area. I think one of the reasons none of us ever moved away is we’re a close family as a result of how our parents raised us and insisted that we be involved in Kevin’s activities and not only us, but our families, the next generation. So we’ve always been involved in community activities and philanthropic activities. And my brother Kevin now lives in a group home. It’s run by an organization called IGHL, Independent Group Home Living, founded by a terrific fellow 40-43 years ago. He created one group home when he was a teacher in a local college. And we had we had something here in the New York area called state hospitals, one of which was Willowbrook and a courageous reporter who’s still very, very well known and active, but remember Geraldo Rivera was working for ABC News at the time and he did an expose a on horrors of Willowbrook and Governor Cuomo, the first governor Cuomo decreed that those agencies would all be shut down. And so you have this wave of people coming out of those state facilities being pushed into the community and there was nothing for them to go to. So Walter Stockton, the founder of IGHL, said to his buddies, at the local rotary or something, let’s pass a hat, let’s raise some money, let’s open up a group home because so many of these people come from our community here on Long Island. So he started that and today, fast forward, IGHL is an agency that cares for about 8000 people a day between nursing home programs and day facilities and rehab facilities and group homes. And we’re very fortunate that my brother Kevin has lived for for 25 years now in one of the IGHL group homes and he’s doing well and he’s thriving and it’s so well run and we’re so thankful that there are people on this planet like Walter Stockton who are saint-like, and great entrepreneurs, even in the not for profit world, you know, as you’re so involved, there are some great entrepreneurial stories and, and Walter’s is one of them and, and that’s 8000 families a day that benefit from the good work of all the people who work at IGHL. And they’re there because Walter had a vision that these people should have the same opportunities that we all have. So it’s been a part of our life from very, very early childhood. And at Flowers we have—I think there’s something special about the people who are attracted to work in the flower and gift business. They tend to be a little bit more sensitive, a little, maybe less driven by the new tech conquest, although we make good use of technology. And so our systems, our brands have always been very, very active in their communities with a variety of charities. But it was about five years ago that Walter stopped in and called on my brother Chris and I—my brother Chris is the CEO of Flowers now. And he said, look, I have an idea. And the idea was: your brother, Kevin, and so many other people who live and work here in the IGHL community could and should be working in the local community, but I can’t find them jobs. So his idea was that we should write a big check, buy a piece of property, build some greenhouses and create some work opportunities. And we took up the torch from that. It’s now called Smile Farms. And we just yesterday authorized our 10th campus. And what we do is we find work, create work opportunities and career opportunities for people with primarily developmental but not just developmental disabilities. Because after you age out of school-age programs, there’s not a lot to do for people with disabilities. So we create a work environment. And as you know, work is a lot more than a paycheck. It’s a reason to get up in the morning. It’s a sense of self worth. It’s the dignity of work. It’s social. And so we’re having a blast over the last five years. And in the tradition of our parents, my siblings and I, our kids, our grandkids are all involved in Smile Farms and the activities—it’s a not-for-profit—of raising the money to finance the programs to help what’s now a few hundred families who have work and career opportunities, and dragging their families into involvement to help us grow every day to help more and more people.

Nicole Donnelly 12:39
I would love that if it were here. My husband’s brother is disabled as well. And he’s never, I don’t know, maybe he’s had a few jobs. But he hasn’t had one since I’ve known my husband, and he’s 46 now, and we’ve been talking about group homes, and, you know, what happens when his dad passes away.

Jim McCann 12:58
Those tough conversations, it’s tough stuff to think about. But yeah, it has to happen.

Nicole Donnelly 13:03
Yeah. This Smile Farms, that sounds so amazing.That is such a magical—my mom worked in a group home too, when I was young, and then I did as well. So I’ve been in that environment. And I feel like it’s so good for the social life of, you know, all the residents. I’d take them out on road trips, day trips, and to the store, you know, to do all the things and yeah, it was good.

Jim McCann 13:38
That led to my first career, you know, the family involvement. Growing up in New York City, my role models were policemen and firemen, the people I looked up to in the community I grew up in, and I thought for sure I’d be a New York City policeman. In fact, I went to John Jay College of Criminal Justice, to pursue my idea of being a policeman. But along the way, I started working in a group home, a home for teenage boys who had had tough backgrounds. And so I lived in and worked in a group home and group homes. I ran a group home program that was called St. John’s Home for Boys. And it was a wonderful career, as you started to hint at. It meant so much to me. I learned so much as a 20, 21, 22, 23, 24-year-old living in those group homes with 10 young men, most of the time just me and them. I learned so much about myself and of course them but it was a fast-track education and psychoanalysis all rolled into one.

Nicole Donnelly 14:43
I feel like it’s probably pretty good for emotional intelligence development because you have to be the calm, cool, collected one all the time.

Jim McCann 14:53
Even when you’re not.

Nicole Donnelly 14:55
Yeah, yeah, exactly.

Jim McCann 14:59
You know what I learned then? I wonder if it’s the same for you. These are 10 teenage boys from very tough circumstances. And what I painfully discovered, because I wasn’t very good at the work in the beginning. And I got better because of good mentorship and counseling from people who actually knew what they were doing. Even though they came from very tough circumstances, very tough backgrounds, they wanted to know that there was a set of rules and that they were fairly applied. They wanted to know that they were cared for, in fact, loved, and that they were safe, safe from the man, the institution, from one another, and from the challenges in the community because we were in tough communities. But the underlying aspect is, you know, I just told the story of the day. These are tough guys. I mean, stars of the football team, all-city athletes, some real bad kids. But I was talking the other day to someone about the importance of birthdays. I said, you know, we have 5,000 or so people at Flowers today. And I send a birthday email to everybody. And the response I get is remarkable. It’s how much people appreciate it. And I said, no matter how big and tough you are, you still want to be remembered on your birthday. And I described how we had a wonderful house mother in the first group home I lived in. I started working at four o’clock in the afternoon and finished up at night. And then I was on duty in my sleep—I had my room in the house—get up in the morning, get the kids out to school, and then the day counselor would come in, and Dorothy the house mother was a wonderful older woman. And she just cared for these kids, for everybody. But her caring was very evident. And every, every guy in the house, we knew their birthday, and they got to pick the dinner they wanted that Dorothy would cook for them, and we’d make them put this silly hat on with this string around it. It was the same hat, we kept it in a box. And they had to put this silly little ring along with this furry-headed thing on and these are bad guys, right? And they all said “No, I’m not gonna wear that, that’s ridiculous, you’re out of your mind!” and we’d sing happy birthday to them and they all picked dinner. They loved it. Okay. Mr. Jim, that’s what they would call me, Mr. Jim. My birthday is a week from Friday. I saw on the calendar that Ms. Dorothy’s going to be off. Can we switch my birthday to Thursday? Because I want her to cook my dinner. It was cute.

Nicole Donnelly 17:34
Yeah, that’s so sweet. So there are the group homes. And then what did you do after that before Flowers?

Jim McCann 17:49
Well, it wasn’t a long time. So I spent four years living and working in group homes. Then I got promoted to the administration of the home. And then it wasn’t 24/7 anymore. And it was wonderful work. And it was good people doing the good work for very, very little money, not for profit, social services. Doesn’t pay well. But everyone knows that going in. But you know, I’d married young, Mary Lou and I married very young, we started a family very young. And these kids want to do strange things like eat, buy clothes, and go to school. So I was always doing things on the side. Because I grew up working for my dad, I knew how to do things around buying a building, fixing it up and renting it out, and selling it and I had done that. And being an Irish Catholic kid from South Queens, I had a genetic requirement to be a bartender part-time. So I was doing that on Friday and Saturday nights to supplement my income from the home. And one of my customers there owned the flower shop across the street and told me he was going to be selling it. I said, really, how much are you going to be asking for it? He said $10,000. Well, serendipity is I just sold a building in Brooklyn and I had that fixed up and had a $10,000 profit. And so lo and behold, I said to him, you mind if I come work there a couple of Saturday afternoons before I go to work at the bar. And he said, Sure, but why? And I said, well, maybe I’m a buyer. And I did that and said, geez, the flower business is nice. You deal with people at nice times in their life, mostly. You get to interact with them. It’s retail, I can figure that out. I’ve always worked in retail. So I wanted to buy that flower shop. But I didn’t leave my job at St. John’s right away. I stayed on for several more years doing both because I needed the security of steady income because I went into the florist business not just to be a florist, which of course I became, but to build a business. And so six months after I opened the first flower shop, I opened the second. I did one every six months for 10 years. And then actually every quarter I’d open up another shop and then I eventually had to retire from St. John’s. So I’ve only done two career things. I did lots of part-time things, but the two career things were St. John’s home and the flower business. And they overlap for about eight years.

Nicole Donnelly 20:06
That’s a long time to be doing both.

Jim McCann 20:09
Well, the good news: I’m not smarter than too many other people, but I’m willing to work harder.

Nicole Donnelly 20:14
On the work harder and sending out birthday emails to everybody, when COVID hit, you also started writing emails to the customers which you consider your community. Is that right?

Jim McCann 20:36
We did indeed. At the advent of COVID, I started writing a letter to our customers, who we were more and more beginning to think about as a community. And what I mean by that is that I was trying to mimic that relationship we had with our customers 40 years ago, when we had the one flower shop on the Upper East Side in New York. Our customers weren’t just people who came in and buy flowers; they were people who we got friendly with, who we got to know. They were people who stopped by just to say hello, stop in, and ask for recommendations in terms of bringing your friend from out of town. What restaurant should they go to? What restaurants are hot? What shows are on? What’s going on? Who’s going to be at Rodney Dangerfield nightclub across the street from us? Are they any good? Can you get my name on the list? Can I drop off my dry cleaning? Can they come in and feel comfortable making themselves a mug or coffee? So it was genuinely a relationship and all these years later, 40 years later, 40 plus years later, we tried to mimic that same relationship with those customers who made us go as a business then. And the only way you can do that effectively is by using current communication tools: email, social media, and video content. And so when COVID struck last year, it just seemed logical to me that if we genuinely thought about our customer group as a community, that I ought to write and share what I and we were thinking, my brother and I what we were thinking about what was going on and a year ago, it was dark. Our fears were very, very primal. Would we get sick? Would any of our family or friends get sick? Would there be a business? Would we have access to health care? To supermarkets? Remember, we’re in the New York area where the virus first struck heavily. Hospitals were full. Stories of ambulances refusing to pick people up, there was nowhere to take them. Of course, the horrible stories of the refrigerator vans holding the bodies that were coming out of these places. It was a very dark, primal fear kind of time. So I took to starting to write the ideas and thoughts that my brother and I were feeling and sharing. And we started doing that and we just started going out on Sundays. We eventually called it the Celebrations Pulse letter. And it’s had a remarkable impact on us and our interaction with our customers, how we think of them more and more as a community. And the feedback and the dialogue that’s come from that has been nothing short of remarkable. Now it’s evolved over the year. The emotions aren’t so fearful and dark. And although the crisis continues on, it feels different. It looks different. The prospects are better. The vaccines are a miracle of science that we’re greatly benefiting from. There’s a long way to go. But it’s certainly looking brighter than dark. And, and we’ve taken to every Sunday sharing a theme message, which is: it’s all about relationships. During the course of this past year, Meredith Weinberg, who’s my assistant chief of staff, she and I have met some remarkable people who we call our COVID buddies because we’ve become very close and friendly with them. And we’ve never met in person. Thank God for this kind of technology, huh? Yeah. And, and, and three of them were three of the most remarkable renowned psychologists in the world, who we asked to help us think about our relationship with our community, what we’re feeling, what our needs are, and we took to calling them our Connectivity Council. And they’re remarkable and one of them in particular, Dr. George Everly from the Johns Hopkins School, and from the Bloomberg School of Public Health, was a tenured professor there. Extraordinary man, extraordinarily gifted person and thinker, psychologist of great repute and the expert on trauma and the impact on mental health and anxiety, etc. And his teaching that we’ve learned a lot this year is the key: you want to know who’s going to survive, who’s going to be the most resilient in times of trauma and stress? You want to know who has the best mental health? It’s the people with the most, best, and deepest relationships. It’s scientifically proven, there’s just no question about it. So that’s been the theme of our writing, thinking, researching this past year is to help our public, our community. Think about things like we’ve done forums on the impact of COVID on kids. I’m very concerned about my grandkids and in school, out of school, Zoom learning, lack of social intimacy. What’s going to be impact and what are we as parents and grandparents, friends, aunts, uncles, what should we be thinking about in terms of what we need to do? And George has been very helpful on that. Dan Willingham, a renowned psychologist, became an expert recently in early childhood development. His name is Dan Willingham, University of Virginia, PhD from a little school in Massachusetts called Harvard, thoughtful, caring, good, good man. And the most recent addition is a wonderful woman named Dr. Chloe Carmichael, who is just delightful. She’s just terrific. And she has a new book out about dealing with anxiety. And I’ll simplify the premise of the book, which is so much of what we’ve been writing about, which is that we’re all going to experience anxiety. And what she proffers in her book is: know that, understand that and understand anxiety is going to get your engine revving. And it’s going to create energy. So that energy can be overwhelmingly negative. Or if we’re conscious of it, and we develop the right framework for how to deal with it, we can turn that energy into a positive. And so it’s all about harnessing the energy that comes from anxiety, to help you to live more positively and healthy. And she’s terrific, and a third member of that Connectivity Council. So out of this darkness, so many good things in terms of learning, relationship, it’s not to minimize the half a million or so people now who have lost their lives and nine people for everyone that’s passed who are now experiencing grief. But they help us to think about it, frame it, and bring helpful tools, ideas, and dialogue to our community that helped them to live better, healthier lives.

Nicole Donnelly 27:45
That’s so thoughtful. I don’t know many organizations that would go to that degree to, to intentionally care for their communities.

Jim McCann 28:00
Let’s be honest here. First and foremost, it’s beneficial to us and our team members. And we just get to share it with our community. But this is selfish motivation here. Look, we get to talk to some of the smartest, most thoughtful, knowledgeable people in the world. So if you learn something, you want to share it. I want to share it with my brother, I want to share it with my brothers and sisters, I want to share it with my family, my kids, my teammates, and now our community.

Nicole Donnelly 28:31
So if we wanted to benefit from this, how do we start getting your newsletter? How do we start, you know, learning what you’ve been learning?

Jim McCann 28:44
Well, it’s easy. You just write to us at Fowers, and we’re happy to put you on the list. We just had a meeting just before this about how we’re hearing that question more and more because we just send it to our customers list. So 7 million people a week are getting our letter and reading our letter. And that’s a remarkable number, but more and more are asking, how do I share this without forwarding an email? And we just had a meeting so I don’t have a good answer for you on that yet. Just before you and I engaged here, we had a meeting and the team is telling me people want to know can they repurpose this letter? Can they use it elsewhere? I put in a video clip of a conversation I had with Chloe Carmichael, Dr. Chloe Carmichael in last week’s letter and tens of thousands of people clicked on it to get some of the pearls of her wisdom. I mean, she just knows how to take something very complex and make it simple and give you the three things you need to do that are easy to remember. She’s just, she’s so digestible. She makes everything so digestible, and she’s terrific but three, those three people I feel very close to each of them and all of them, and I’ve never met them in person. Strange.

Nicole Donnelly 29:55
It’s fortunate that we do have the technology to be able to connect.

Jim McCann 30:00
Wow. Wow, how different would it have been?

Nicole Donnelly 30:03
Yeah, TisBest had the best year ever last year,

Jim McCann 30:07
Tell me a little bit about this TisBest.

Nicole Donnelly 30:10
Um, we have charity gift cards. And it was somebody who came from technology. Simeon and Erik are the two co-founders. And Erik was a Harvard Law grad. And Simeon was in Microsoft. And they both had different reasons. Erik wanted to stop giving stuff and give more, you know, give to charity. And Simeon had been on a big project and wanted to celebrate the team. They all wanted time off to volunteer. And he said, Well, we’re technologists, let’s solve a charity problem with technology. And so they built this charity engine that taps into everyone who’s registered in the database, the 501c3 is pulled into the site. So if I give you a charity gift card, you can redeem it for any charity that you want. And so then it just amplifies giving.

Jim McCann 31:16
It’s terrific. I love when people go, hey, we can solve this with technology. It’s not my field. It’s not what we intended to do. But we can say we can fix this. I love that attitude.

Nicole Donnelly 31:26
Yeah. And we can figure it out. And so now we’re trying to do more to integrate with other people’s technologies, so that—you’re influential in the business world, and when someone’s starting a business, I think so many people now have heart and they want to give, they might not have a profitable business yet. They can give charity gift cards to vendors and to their employees. And still be in that, you know, marketplace of love and care at whatever scale works for them. Because, you know, not everybody’s got the funds to go start something like a big Smile Farm but a lot of people are on that path where they really do want to make a bigger impact. And that’s more of the business culture now than ever.

Jim McCann 32:21
Yes, indeed. It’s amazing. You know, you’re of that age. But I remember contemporaries of mine, boomers, thinking, Oh, these, these millennials, they’re so self-absorbed, and they really don’t want to work hard. Oh, my goodness, that couldn’t be further from the truth in terms of what we see at Flowers. These are people who, not only do they work hard, not only do they work smart but Chris and I have been blown away by how developing Smile Farms as the preferred charity, the primary active charity of Flowers and all our other brands, Harry and David, Wolfermens, Cheryl’s Simply Chocolate, etc. that when we have an event—so we do fundraising events, we do golf tournaments, we do trips to ball games, we do a gala every year, we do flower shows, we do lots of different things. The number of people who volunteer is overwhelming, and you want to know who the best performers in flowers are? The correlation is very, very high. It’s the same people, it’s the same people because they’re the people who throw themselves into things that are important to them, work, your volunteer activities, and it becomes social too. So these are terrific, bright, talented, young people who are smart and caring and give their time so, so frequently, it’s frankly, it’s something Chris and I talked about, it’s the benefit of Smile Farms that we don’t often talk about. We always talk about the obvious benefits, how it helps people like my brother Kevin to have meaningful work and learn job skills. But now it’s starting to evolve with Smile Farms so that Smile Farms campuses, which are run and staffed by people with disabilities, are now saying how we can help other people with other needs so we started out growing flowers and plants obviously because we know where we’re going to get them sold. But more and more we’re growing foodstuff. We have a big push on peppers. I’ll tell you why in a second and tomatoes and cucumbers. We do a lot hydroponically and we have one campus that’s the exception because it’s mostly young people 20 and under who are, 99% are wheelchair-bound, many of them have multiple disabilities. So for that we had to build high beds that they can work in out of wheelchairs, and they had to be wide enough apart that two wheelchairs could pass one another. And we went with a hydroponic setup there and we grow tomatoes and cucumbers and peppers. And we grew so many last year that these people from the Biscotti center in Albertson, Long Island, Nassau County, Albertson, were getting the Biscotti school van truck to take the excess produce bushels of cucumbers and tomatoes and peppers over to the soup kitchen nearby. And the look on their face and their expression when they came back, telling us about how they help people who had food insecurities. And we’re the primary user that produces because we feed everybody in Biscotti two meals a day, breakfast and lunch. And we use it first. But we were producing so much by the end of last summer when the heat of the Long Island summer. And these hydroponic beds, I was so productive, that we couldn’t use it all ourselves. So we were giving it to the food kitchen and to see that connection with people with one kind of need, helping other people with different needs. have meaning and purpose in their life. It’s a virtuous circle.

Nicole Donnelly 36:15
It is, it really is. So more recently, you acquired Worth magazine.

Jim McCann 36:25
Yes.

Nicole Donnelly 36:27
And you want to tell me a little bit about what Worth is, and then how you ended upbringing, you know that feeling of love and impact into that, that project or company as well?

Jim McCann 36:44
Well, so when I stepped down a few years ago as the CEO of flowers, and my younger brother Chris assumed that role, I became the chair. So I’m still there full time, very actively involved. But it freed me up somewhat to create a family office investment platform, which we always wanted to do to invest in technologies we saw coming along beyond what we do to make ourselves a better floral and gift company. So we call that Clarim and, and I bought them with a terrific young man named Paul Stamoulis, who is a wall street veteran, and he just finished up this career on Wall Street. I said, Why don’t you come partner with us? Please help me build this investment platform called Clarim. And he did. So we invest in funds, mostly tech funds, and we’re a very active limited partner. We raised a spec recently to do some larger investments in companies that want to get directed at consumers, want to have a direct relationship with their consumers, want to be perhaps an omnichannel distributor, and want to make that digital leap to commit to being fully digital like we do with Flowers. And then the other thing Paul has done is he made some investments, direct investments where we bought a few companies. And we had a thesis that turned out to be bad timing. The thesis was magazine publications out there that would be better and bigger brands if they had a strong live component to them. Live events. Well, we did that right before COVID, so, no more live events, even though they were very successful. And we bought three different companies: Worth magazine, which came out of Fidelity which was founded by people out of Fortune Magazine, which is looking at the intersection of technology and everything else. So like you mentioned in charity, technology in charities, technology in healthcare, technology in the economy, all those things. And they were always a live events company with a publication, but we want to beef up their live events. And another one called CDX, which focuses on innovation, thought leadership, and they did primarily live events. Then COVID hits, live events are on hold. And we merged them into what we call Clarim Media. And they are focused on building their communities, their audience, and digital networks. One of the verticals within Worth is called Women and Worth. It’s a remarkable program, and it gathers 1000s of remarkable women from around the country, around the world. And so we at Clarim Media, we at Worth, we get to meet extraordinary folks. And so many of them— so I’ve done public board service for over 25 years. And lots of times I wind up as the head of the non-Gov committee on the boards that I’m on because my network and my opportunity allows me to find people that would be good for boards. And every board I know, every board I know or know of is looking to make sure they have the right blend of diversities on their boards. And so oftentimes I get the call, hey, do you know someone that could do blank? So you have Women of Worth and we get to know these remarkable people who might not hit the radar screen of a fortune 500 company or have the right tenure video, you know, to have risen to those levels, but we get to know them early. And so by accident, we wound up doing lots of placements. So, people, we knew with bullets who are looking for different kinds of diversity, heavily women because of the desire and appointive part of companies to have female diversity on their boards, and in part, because of the wealth and pool of people we get to know through Women & Worth in particular, that we decided, let’s make this a formal activity. Let’s step it up. And it’s not a business for us. We don’t want it to be a business. So we’ll do sort of as a nonprofit, but we’re having fun because it gives me a chance to meet remarkable folks, mostly women, but not just, almost all diverse in one way or another, whether it’s through disabilities or ethnicity or gender. And it’s, it’s, it’s catching a little life of its own. And we call it the Worth Board Fellows Program. And it’s becoming a little bit more real every day.

Nicole Donnelly 41:12
Excellent, thank you.

Nicole Donnelly 41:14
Where do you see that going in the next couple of years? Do you think you’ll be back to physical events?

Jim McCann 41:20
Well, yes, yes, we’ll be back to physical events. Where we have, we’ve done a lot of the digital events, obviously, our communities are growing, getting deeper and stronger during this time, which is happening. But it’s because we have such wonderful people and good leaders and those brands and at Clarim Media, Josh Campell, the CEO of the combined companies, Clarim Media. And yes, I’ll be speaking with Josh and his team this afternoon. I spoke with them earlier in the week, they have half a dozen events now on the calendar, they’ll be smaller and they’ll be discreet, and they’ll be super sensitive to doing it in a safe and healthy way. But there’s a clamoring for people to reconvene. And Josh and David Kirkpatrick who’s our editor in chief of veteran of Fortune Magazine, he was telling me just the other day that he was surprised that venues are booking up. There’s a real scarcity of space available for conferences and events because people are dying to reconnect.

Nicole Donnelly 42:32
I could see that. And I think, you know, once we can travel more, that’s going to get booked up, everybody is going to be heading out.

Jim McCann 42:41
I traveled this past weekend. It was the first time I’ve traveled like that. And it almost felt normal. Everyone was wearing masks, the airlines have done a really good job of building safety as the number one priority, in this case, health safety. And I was quite comfortable doing it. So I have a board member, a mentor, and a friend. His name is Adam Half. He’s a board member of flowers. And he’s one of the great marketing seers, visionaries that I know. And he reminded me eight months ago, that we are people, a culture of individuals who are in a hurry to forget. So he said, Don’t think that this link is going. As soon as those people feel safe, they’re going to be back out there. I think he’s right.

Nicole Donnelly 43:35
Yeah. Yeah, absolutely. And so one last question before we wrap this up. What it sounds like you’ve done a lot that is going to live well beyond you and make an impact in the community with Smile Farms, and with a lot of the things that you’re you’ve been building up and with Worth and I’m curious if there’s what is it that you want to be remembered for? What’s the legacy that you want to leave here?

Jim McCann 44:10
Well, I never want to leave. So I want to be remembered as a guy who never left.

Jim McCann 44:18
You know, that’s an uncomfortable question for a lot of people. Me too. But I will tell you that I’ve never had more opportunities to do more fun and interesting things than I do now. It’s especially interesting to me if it involves my family, I have three grown kids, I have six and a half grandkids and anything I can do that involves them well that we’re and we’re doing more and more things together in business and our charitable activities. So to see that my oldest son, my middle child is very active in Smile Farms. He’s our MC with a good friend of ours who’s one of the preeminent media training people in the world. So to see my son work with Jack Ronchetti, and see him learn to be a good public speaker and emcee at our events, to see my niece organize every summer out, it’s not a fundraiser, it’s a friend-raiser. When we take 800 900,000 people to a bowl game together on behalf of Smile Farms, and they bring their kids and grandkids. So those are the kinds of things that interest me most, and I’m proudest of, and that I’m focused on doing more and more of is doing things that involve our families. And, getting down to my grandkids. My oldest grandchild is a 12-year-old granddaughter, and to see her now aware of the things we’re doing and asking me questions about Smile Farms. And now that they’re getting older, they’re coming to Worth and to economic events and learning, and they’ll say, I heard you on the zoom call the other day with that man who develops real estate all around the world. And you guys were talking more about the community than you were talking about the cost of raw materials. I said, Well, his name is Mike Melman, and he’s the founder of a company called Discovery Land. And what he creates are really fancy communities that my grandkids have visited. That is what it’s all about, when I say community, you think I mean houses. When he says community, he’s talking about the relationship between people who feel like they’re special, because they belong to a beach club on Long Island called the Dune Deck, because it’s more than a beach club. It’s a community. And so they have this dialogue with my 12-year-old granddaughter about the difference between community, a place, and community, a sense among people. I’m so happy that she was nearby to hear me and Mike have that conversation. So that’s the stuff that gets me.

Nicole Donnelly 47:09
I think you’ll probably have many more conversations with your family about those sorts of things.

Jim McCann 47:14
I’m just trying to hang around so we get those opportunities.

Jim McCann 47:23
My grandkids, I found out when they were here with us last, keep track of the things I say that they think are funny. When I told her I was particularly fond of pelicans. I’ve heard that back about a dozen times now because they were down to visit us in Florida and we have these beautiful pelicans here. I thought I’m particularly fond of those and I didn’t realize how silly it sounded, but, but I heard it back from them a lot. A list of “Papa-isms.”

Jim McCann 48:09
Thanks Nicole, it’s been a pleasure to get to know you a little bit and chat it up. Yeah, thank you.

Nicole Donnelly 48:13
Thank you so much for this.

The post #RedefineGifting Podcast with Jim McCann, Founder of 1800Flowers appeared first on TisBest.

With Giving Tuesday occurring this week, did you know that there are 1.6 million tax-exempt organizations in the United States?
That number represents a lot of people striving to create a better world. From Civil Rights charities, organizations that help the homeless population, faith-based nonprofits, environmental initiatives, and more, there is no shortage of 501(c)(3) nonprofits to which Americans can donate their money and time. 
In fact, Americans wrote off $449.64 billion in charitable donations in 2019. Wow! 

Where Are You Donating This Giving Tuesday?

With Giving Tuesday and the end of the year approaching quickly, you’re likely considering a charitable donation toward an organization you care about. Or, perhaps you’re new to charitable giving and hoping to discover which nonprofits best reflect your individual moral compass.
With so many options in the United States, it’s wise to ask several important questions before donating money to a charitable organization.
If you need help deciding where to donate, TisBest is here to help with some decision criteria.

1. How Far Will My Giving Tuesday Dollar Go?

Healthy charities demonstrate transparency. You should be able to find information on an organization’s website regarding all costs and financials from each fiscal year. If you can’t find it online, ask for it.
Keep in mind that all nonprofit organizations have overhead costs. This may include salaries for employees, rent and insurance on office space, and more. That being said, the charity you donate to hopefully strives to keep their overhead costs low in order to spend more funds on their cause.
Before donating, find out how far your dollar will go by researching or asking what percent of each dollar goes toward overhead costs. Organizations that have more financial efficiency and sustainability are more likely to achieve their mission in the long run. 

2. Can My Giving Tuesday Donation be a Tax Deduction, and Does That Matter to Me?

There are lots of tax exempt charities out there, as we mentioned above. But let’s unpack the deductible type versus organizations to which donations do not qualify for tax deductions. How the organization is registered with the IRS and whether a donation can possibly result in a tax write-off are separate questions from whether your individual taxes will benefit from the donation. Here is a great breakdown on what deduction level it takes to itemize. Bottom line: even if the charity qualifies as deductible, everyone doesn’t benefit from writing off their charitable donations.

“Giving Tuesday” does not have to mean “Tax-deductible Tuesday”

When it comes to charitable donations qualifying for deductions, often this tax deductible designation is used as a litmus test for whether a charity is legitimate. And most of the charity listings on the internet will rely on the IRS 501c3 designation to source their list. There are a handful of reasons why some legitimate nonprofits are not included. 
For example, there are younger or smaller charities out there with lower overhead — think “startup scrappy” — which may be very impactful but simply do not have 501c3 status yet. In fact, when the IRS was restructured in 2017 it caused long delays for even those nonprofits that had filed for their federal status. 
In other cases, entirely legitimate, tax exempt charity organizations could have different IRS designation types like a 501c4, which indicates the donation is not deductible. There are over 150,000 501c4 nonprofits that often strive to bring systemic impact on a major issue you care about through political channels like lobbying. 

Helpful Resources for Charitable Tax Deductions

However, if you are considering this donation part of your annual income tax strategy, you should confirm before donating whether or not donations to an organization are tax deductible. If you aren’t sure, check the charity’s website for its Employer Identification Number (EIN) number and look it up on Charity Navigator to confirm the status.
And oftentimes, major nonprofit organizations will have separate arms or funds that are not 501c3. That’s also something to be aware of as you make your donation. Charity Navigator has compiled an additional list of considerations regarding the tax benefits of giving here.

3. What is the Underlying Issue and Does the Charity’s Mission Address it?

Most, if not all, charities are well-intentioned. 
However, as explained in the book When Helping Hurts: How to Alleviate Poverty Without Hurting the Poor and Yourself by Steve Corbett and Brian Fikkert, many charities do more harm than good by failing to consider the complexities of the larger issue in their efforts. 
A tangible example of good intentions actually hurting a local economy is told in the story of a Rwandan egg farmer who relied on his daily egg sales for income. When a well-meaning American church began sending free eggs to the community, the farmer was no longer able to make a living. The demand for his supply had disappeared overnight. 
Likewise, the Netflix film Poverty, Inc. examines problems within the multibillion-dollar poverty industry and urges viewers to ask how they may be part of the problem. It talks about having a mind for the poor versus just having a heart for the poor. Check out the trailer for this documentary.
With regards to complex foreign issues in particular, novelist Teju Cole eloquently personifies this controversial sentiment in a 2012 Atlantic article: 

“His good heart does not always allow him to think constellationally. He does not connect the dots or see the patterns of power behind the isolated “disasters.” All he sees are hungry mouths, and he, in his own advocacy-by-journalism way, is putting food in those mouths as fast as he can. All he sees is need, and he sees no need to reason out the need for the need.”

Diligence is the Key

But many charities truly do strive to improve systemic issues, empower people, and help them recognize their inherent dignity. This is why donors must critically examine the effect of a nonprofit’s work in a community. Supporting an organization certainly feels good — but the impact always extends far beyond that feeling. Dig in and do the research. Make sure the organization’s mission is one you believe in. As Cole puts it, ”If we are going to interfere in the lives of others, a little due diligence is a minimum requirement.”

4. What Are This Charity’s Accomplishments and Long-term Goals?

Before making a contribution, find out what milestones the nonprofit in question has already reached in its mission and what long-lasting impact it plans to make in the world. Questions to ask may include:

• What results have you already seen through your efforts?
• What are the organization’s goals for the next year, five years, and ten years? 
• Do you have a plan in place to accomplish those goals?
• What kind of results will my donation help with?
• How do you report progress to supporters and donors?

This will give you insight as to whether or not this charity is a good fit for your donation. If they can’t communicate a defined, actionable plan, it may not be worth partnering with financially. 

5. What Is This Organization’s Charity Navigator Score?

Charity Navigator is a helpful tool that uses a Rating Methodology on all nonprofits in the United States.
The goal of Charity Navigator’s system is to help generous people like yourself donate with confidence to effective and transparent organizations. 
You can search for any charity on the website to see its score, discover new organizations by topic, view Top Ten lists, and more.
Curious about which charities have perfect scores? Here are just a few of them:

All Hands and Hearts Smart Response

Mission: All Hands and Hearts effectively and efficiently addresses the immediate and long-term needs of communities impacted by natural disasters. We communicate directly with local leaders and community members and then deploy our unique model of engaging volunteers to enable direct impact, helping to build safer, more resilient schools, homes, and infrastructure.
Through community and volunteer engagement, we focus on helping families recover faster after natural disasters using our Smart Response strategy. In doing so, we strengthen both our volunteers and the communities in which we serve.
Visit the website | See Charity Navigator Score

Equal Justice Initiative

Mission: EJI is committed to ending mass incarceration and excessive punishment in the United States, to challenging racial and economic injustice, and to protecting basic human rights for the most vulnerable people in American society.
Visit the website | See Charity Navigator Score

WildAid

Mission: WildAid’s mission is to end the illegal wildlife trade in our lifetimes. WildAid works to reduce the demand for illegal wildlife products and to promote energy conservation, via global public awareness campaigns. WildAid also strives to create model field conservation programs and to strengthen marine protected areas around the world.
Visit the website | See Charity Navigator Score

ProPublica

Mission: Founded in 2007, ProPublica is an independent, nonprofit newsroom that produces investigative journalism in the public interest. Our work focuses exclusively on truly important stories, stories with “moral force.” We do this by producing journalism that shines a light on exploitation of the weak by the strong and on the failures of those with power to vindicate the trust placed in them. In the best traditions of American journalism in the public service, we seek to stimulate positive change. We uncover unsavory practices in order to stimulate reform. We do this in an entirely non-partisan and non-ideological manner, adhering to the strictest standards of journalistic impartiality.
Visit the website | See Charity Navigator Score

Ready to Create a Better World?

Of the millions of organizations, which ones resonate with you? 
By asking the right questions and finding an organization that is the right fit for your values, you’ll feel the true impact of partnering with a world-changing charity. 
Finally, to truly help create a better world, we encourage you to consider a lifetime of giving — not just a once-a-year donation.

See the Charities TisBest Partners With

The post Giving Tuesday: 5 Questions to Ask Before Donating appeared first on TisBest.

Send a customized Charity Gift Card as part of an announcement or thank you!

A custom image of yourself or loved ones is one more way to add and bring a smile to your gift.

Furry friends are a great way to go too!

Custom images should be:

– 974 pixels wide x 606 pixels high
– 300 DPI (or a similar resolution)
– RGB color (normal mode for photos)
– Saved as a maximum quality .JPG file
– Smaller than 1MB. If you’re using Photoshop, click here to download our Photoshop template.

To “preview” how your image will look, go to “Buy Gift Cards”, choose whether you want plastic, email, or print-at-home Charity Gift Cards, and then select the “Upload Custom Image” button. Dark backgrounds work better than light backgrounds, and try to avoid large areas of light yellows and light oranges to assure accurate color reproduction on the plastic cards.
Pick some photos special to you and try it out yourself!

The post Charity Gift Cards Printed with Your Own Photos appeared first on TisBest.

With so many amazing organizations to choose from, it can be a real challenge to pick a charity to support. When trying to narrow it down, ask yourself:

• What positive impact would I like to make?
• Is there a particular challenge, population, or region I’d like to help?
• How would I like the world to be better, and what charities work toward that goal?

Once you’ve answered these questions and checked out some options, you can narrow your focus by checking the legitimacy and gauging the efficacy of any charity you consider supporting.   

Is My Choice a Legitimate Charity?

Charity Navigator is a very useful website, and one that we use here at TisBest when verifying charities. They assess the finances, accountability, and transparency of many different charities in the United States. You can also look through our Charity Partners by category to get a sense of options, knowing that each one has been verified as a 501(c)(3) non-profit with a national presence, and has good standing on Charity Navigator.

Is My Choice an Effective Charity?

Another important consideration is how effective a charity may be. Confirming a charity’s finances are in order is a matter of numbers, but that may not reveal how effective they are in meeting stated goals. It can be helpful to check out a charity’s website to find out more about its mission and actual achievements. If you’re looking through our lists of Charity Partners just click on the charity’s name to open its website link.

Can I Pick More than One Charity?

If a charity is well-rated and has demonstrated success in meeting its mission goals, then you’re doing a good thing by supporting them. If you’re donating through TisBest, the amount can be split between up to 3 charities. After all, it can be really hard to choose just one charity!  
No matter which or how many charities you select, if you believe in their mission and work then helping them is a good thing, congrats! Your support is making a positive contribution.
To learn more about TisBest Charity Gift Cards visit TisBest.org

The post Which Charity Should I Choose? appeared first on TisBest.